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Centre has spent Rs 7.95 crore on marketing campaign to bust myths about farm legal guidelines: Agriculture minister Narendra Singh Tomar | India Information – Instances of India

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NEW DELHI: The Centre has spent over Rs 7.95 crore in 5 months until January for a publicity marketing campaign to bust myths concerning the new farm legal guidelines, agriculture minister Narendra Singh Tomar knowledgeable Parliament on Friday.
Out of this, the information and broadcasting ministry dedicated Rs 7,25,57,246 for launch of commercials between September 2020 and January 2021 on behalf of the ministry of agriculture and farmers welfare, he mentioned.
Tomar, in a written reply within the Rajya Sabha, additional mentioned the print commercials have been printed by means of the Bureau of Outreach and Communication (BOC) in Hindi, English and regional language newspapers for “clarifications associated to farm legal guidelines together with on fable and realities, and many others” for creating consciousness among the many farmers and different stakeholders.
The agriculture ministry has incurred an expenditure of Rs 67,99,750 on manufacturing of three promotional and two instructional movies on the farm legal guidelines for its wider publicity by means of digital media, social media and webinars.
Moreover, miscellaneous expenditure of Rs 1,50,568 was incurred on improvement of creatives for print commercial, the minister added.
On bills incurred on abroad publicity marketing campaign, the minister mentioned there was “nil” expenditure as per the knowledge acquired from the Ministry of External Affairs (MEA).
Nonetheless, the missions/posts, as a part of common diplomatic work shared the newest developments, the federal government’s thought of place and helpful data on the farm legal guidelines, together with incessantly requested query (FAQs) and many others on their social media accounts of their outreach to the diaspora, he mentioned.
The associated authorities departments have additionally created consciousness by means of social media platforms, he added.
Responding to a different question, Tomar mentioned the federal government engaged itself actively and continually with the agitating farmers’ unions and 11 rounds of negotiations had been held to resolve their points.
Throughout numerous rounds of negotiations, the federal government had been requesting the agitating farmers’ unions “to debate the farm legal guidelines clause by clause” as a way to resolve their considerations on the clauses bothering them, he mentioned.
“Nonetheless, farmers’ unions by no means agreed to debate the farm legal guidelines apart from the demand for his or her repeal,” he famous.
The farmers’ protest at Delhi borders has entered its third month. Hundreds of farmers, particularly from Punjab, Haryana and elements of Uttar Pradesh, are agitating searching for repeal of the brand new legal guidelines, launched by the Centre final 12 months, saying they’re pro-corporate and will weaken the mandi system.
The 11 rounds of the talks between the Centre and 41 protesting farmer unions has thus far remained deadlocked although the previous has supplied concessions together with suspension of the legislations for 18 months, which the unions have rejected.

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