The corporate behind South Korean boy band BTS has introduced a mission to search out the subsequent Ok-Pop sensation, by means of a worldwide audition program
The corporate behind South Korean boy band BTS on Wednesday introduced a mission to search out the subsequent Ok-Pop sensation, by means of a worldwide audition program that’s anticipated to air in america in 2022.
Huge Hit Leisure stated it was teaming with Common Music Group to search out, develop and practice the brand new Ok-Pop boy band.
Lenzo Yoon, Huge Hit’s world chief govt, stated the brand new mission would “apply Huge Hit’s success formulation established over the previous 16 years to the U.S., the middle of the worldwide music market.”
The brand new Ok-Pop group will document on a brand new Los Angeles-based document label throughout the Common Music Group.
BTS, the seven-member band which made its debut in South Korea in 2013, went on to beat the extremely aggressive U.S. music market with top-selling singles and movies that includes a sunny, optimistic vibe. Final yr BTS, which has an enormous and fervent fan base, was named entertainer of the yr by Time journal.
Common Music Group Chief Govt Sir Lucian Grainge stated in a press release that the three way partnership “will additional speed up Ok-Pop as a worldwide cultural phenomenon.”
The Ok-Pop trade, which includes rigorous coaching in dance, singing and language expertise, additionally has produced bands like woman group Blackpink which have expanded past Asia to realize worldwide success.
The 2 firms didn’t say which U.S. media outlet would broadcast the audition program.
The collaboration has echoes of “American Idol,” the favored TV actuality present that holds nationwide auditions for a brand new popstar and whose winner will get a recording contract. The present, now in its 18th season, has produced bonafide stars like Carrie Underwood and Kelly Clarkson.