By Bhavneet Aurora

As Covid-19 shut places of work and introduced in work-from-home, there was one {industry} – digital media – that labored additional time even through the lockdown days to convey to you the most recent updates on the pandemic and stored you updated with the most recent info on the virus.


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At the same time as most industries had been affected by the lockdowns – many firms even shut down – the one {industry} that withstood the take a look at of the lockdowns was the digital media {industry} which not simply survived however grew exponentially within the 18 months for the reason that first lockdown was introduced.


Right this moment, digital media has the most important variety of readers and viewers related to numerous information portals consuming information and different associated content material, making it the quickest rising information supply medium.

As in comparison with the normal types of information supply – newspapers and magazines – digital media supplies a special expertise in how the information is delivered and consumed, one that’s extra interactive and immersive.

Such has been digital media’s development that it has enveloped new realms corresponding to social media. This has led to the demand for a brand new type of media skilled, one who can create content material throughout genres starting from textual content to movies to immersive and interactive and on the identical time market it on the social media.

The size and pace of digital media’s development is mind-boggling. Daily there are new improvements in how information is disseminated.

These digital media professionals are redefining how tales are instructed and narratives constructed by their experience in creating content material corresponding to blogs, net reviews, podcasts, video blogs, 350-degre movies, immersive tales and interactive tales.

Armed with a number of instruments and a deep understanding of latest expertise, these younger professionals are redefining the best way info is communicated.

Nevertheless, even because the demand for such professionals is rising exponentially, the variety of such extremely educated and expert people is proscribed.

In case you have a method with phrases and a ardour for expertise and love being on social media, the digital media world awaits you. For the time being, with the elevated demand, even those that would not have these abilities, can be taught and make a mark for themselves on this discipline.

In case you are younger, tech-savvy and need to make a mark on this new and rising discipline, you will need to enroll your self in a new-age media college such because the Instances Faculty of Media (TSOM) at
Bennett University in Better Noida.

The Instances Faculty of Media provides a one-year, intensive postgraduate diploma in digital media. The course has been designed in session with media specialists from the Instances Group, protecting in thoughts the necessities of the {industry}. With its give attention to 65 per cent sensible studying, the programme, taught by a college comprised of industry-trained specialists, goes past the normal two-year Grasp’s programme and hones the scholars’ abilities making them {industry} prepared in only one yr.

The very best half about this course is that each one graduates can apply for it, no matter the topic through which they graduated. The course is specifically suited to recent graduates searching for skilled coaching to hitch the {industry}.

Apply now for the Postgraduate Diploma Course in Digital Media at
Bennett University. Admissions are open.

(The author is an Affiliate Professor in Instances Faculty of Media.)

Disclaimer: Content material Produced by Bennett College

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